Oracle Rebrand

Contributions:

  • Lead the development, socialization, and launch of Oracle first corporate brand mission in 40 years

  • Partner with SVP of Design to defined the guiding principles and tenets that drive Oracle’s design system

  • Led the development of Oracle’s design design and UX component system across all touchpoints: from product,
    to marketing, across customer and employee experiences

  • Built, and mentor a team of 50+ creative across 3 countries to support all Oracle global marketing functions

  • Provide design and brand thought leadership to teams across Oracle: Java, Developer, Employer Brand, Human
    Resource, Diversity & Inclusions, Recruiting, etc.

  • Optimize internal design processes and point of contact for creative approvals for design and global marketing Procure, review, and provide guidance to external agencies partners

Duties:

  • Executive Creative Director

  • Lead and mentor a 50+ cross functional team across three countries

 
Mission Statement

Mission Statement

Employee Badge

Employee Badge

Oracle Sans

Employee Resource Groups

Employee Resource Groups

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Customer Story Campaign: paid media and landing page

Customer Story Campaign: paid media and landing page

Campaign Journey

Campaign Journey